Key Personnel

	Functional specialists
	Data collection specialists
	Creative specialists
	Media and Direct marketing specialists

Operating Standards

	Data Collection
	Data Analysis
	Ethics

Network

In pursuit of providing high quality services and innovative solutions to our clients, we work through a network of specialist consultants and partner organizations, and encourage others to work with us.

Cognitive testing of questionnaires
PRISM is amongst the pioneers of introducing cognitive testing of questionnaires in India. More

The Rasogulla- Idli- Scale
The rasogulla -idli- laddoo-vadapao scale is PRISM’s adaptation of the standard semantic differential More

Useful Resources

National Family Health Survey (NFHS 3) India

Census of India 2001

State of the Indian Economy

Human Development Report 2006

Demographic and Health Survey Resource